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3 Simple Branding Check-Ups That Make a Big Difference

Jun 29 2017
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3 Simple Branding Check-Ups That Make a Big Difference

While the Big Branding Things at a company get done, it’s the Little Branding Things—the ones that seem too obvious to mention—that can slip through the cracks. It happens. Here are three quick check-ups to ensure your company branding is in tip-top shape.1. Sincerely, All of Us.Anything that leaves your office is your office, which is why consistent email signatures are important. If Diane, Jim and Sam have the same sign off, but Todd changed the font and added his favorite GIF to the bottom, someone should ask Todd why. Personality is important, and there may be allowances depending on the industry, but there’s something reassuring about clean messaging. Consistency is not boring; it’s got a nice hum.2. The newest logo is the only logo.If you’ve refreshed, tweaked or bulldozed your company logo over the last few years, make sure everyone has the latest one. Even better, make sure that logo is on everything: invoices, press releases, business cards, brochures, t-shirts, etc. When ther ...

5 Ways Optimized Mail Services Can Improve Your Business

5 Ways Optimized Mail Services Can Improve Your Business

As more and more companies transition to electronic billing, it’s important to remember that digital solutions can also improve print and mail services. Paper can be optimized. SouthData combines the latest mail technologies offered by the United States Postal Service (USPS) with our own proprietary software for more efficient mail delivery, maximized postage discounts, improved collections and maintenance of an accurate customer address file.